Benson Boone released a humorous new music video for his single “Mr. Electric Blue” from his second studio album “American Heart.” The video pokes fun at criticisms Boone has faced. It opens with Boone, wearing a “One Hit Wonder” t-shirt, meeting with an agent played by his songwriting partner Jack LaFrantz.
The agent says their investments in “moonbeam ice cream and the backflip” failed, so Boone owes the label $10 million. Boone spends the video doing odd jobs to raise money, like walking dogs, mowing lawns, and selling “Discount Jumpsuits” while wearing shirts with slogans like “Inauthentic.” He serves moonbeam ice cream from a truck while kids mock his music. The video directly addresses snarky social media comments about him.
Humorously addressing industry criticism
In the end, Boone works as a pool boy but is stopped from doing backflips by a sign. The self-deprecating video shows Boone is in on the joke about his image and the music industry.
The retro song itself is fun and catchy. Overall, the tongue-in-cheek “Mr. Electric Blue” video has Boone embracing the jokes and criticism about him in an entertaining way.
It’s a statement that he’s aware of what people say but is willing to play along and not take himself too seriously.
